Celebrates #JoinTheCoinsMovement launch with 3 major surprises
PHILIPPINES—
Coins.ph, the Philippines’ leading blockchain-backed e-wallet services
provider, launched the Coins Movement earlier this month, a campaign that encourages
financial empowerment by moving forward into the future of money.
Coins.ph
currently has over 16 million customers enjoying access to e-wallet services
such as local and international remittances, buying mobile load, bill payments,
and 24/7 virtual assets services. Founded in 2014, its mission is to promote
financial inclusion by providing Filipinos with an accessible and easy-to-use
digital mobile wallet app.
“Digital
technologies have advanced more rapidly than any innovation. We are embarking
on the Coins Movement to bring awareness on the benefits of financial
technology and provide continuous support to easily adapt to the ever-changing
digital world. At Coins.ph, we aim to build better service experiences and more
innovative products in the future,” said Nauman Mustafa, CEO of Coins.ph.
To launch the
Coins Movement, Coins.ph prepared three big surprises to level up Filipinos’ e-wallet
experience.
Surprise
#1: Rewards for loyalty
“We value
our customers’ loyalty and appreciate hearing how we can improve and better support
them in the future. To make their Coins experience more rewarding, customers
can now earn loyalty points for their everyday transactions such as buy load,
bill payments, game credits top up, and tollway credit purchases,” added Mr.
Mustafa.
Loyalty
points can then be used to redeem exciting vouchers on the Coins Rewards
catalog. From groceries to online shopping, Coins.ph is giving customers the
power to choose the rewards that fit their lifestyle.
Surprise
#2: Additional cryptocurrency tokens
Coins.ph
also introduced six new cryptocurrency tokens this year, thus bringing the
total number of crypto assets available on the platform to 10. Recent additions
include AAVE, Maker (MKR), and Uniswap (UNI), as well as USDC, Chainlink (LINK),
and Kyber Network Crystal (KNC), which launched earlier this year, with more
coming soon.
The
Philippines, which has a very young and tech-savvy population, has been seeing
a boom in cryptocurrency adoption. As the first virtual assets service provider
to be licensed by the Bangko Sentral ng Pilipinas, Coins.ph prioritizes the
safety and security of users’ funds, making its platform perfect for the
crypto-curious, or those who just want to dip their toes in the cryptocurrency
market.
Surprise
#3: New faces of Coins.ph
And the
biggest surprise of all, Coins.ph is introducing brand ambassadors to help
guide Filipinos in their journey to financial empowerment.
Dingdong
Dantes, an actor and entrepreneur, has leveled up his career through his work
with the YesPinoy Foundation and his latest venture, dingdong.ph, which
provides delivery, e-commerce, and marketplace solutions designed to uplift the
lives of fellow Filipinos, particularly the entertainment industry workers who
lost their jobs due to the pandemic.
Megan
Young, an actress, model, and beauty queen, is also known for using her love
for gaming to bring awareness and raise funds for causes supporting the LGBTQIA
community.
Enchong Dee,
a swimmer-turned-model and actor, is also now known as “The Budgetarian.” His
popular podcast advocates for financial literacy delivered in a fun,
conversational, and easy-to-digest manner.
What do
these celebrities have in common? They are using their platforms to not only
entertain but also to inspire and educate – values that Coins.ph believes will
better equip people to move into the future of money.
Interested
in joining the Coins Movement? Update your Coins.ph app to the latest version
or download the Coins app at Google Play or the App Store.
For more
information, visit https://coins.ph
or follow Coins.ph on Facebook,
Twitter,
and Instagram.
# # #
About Coins.ph
Coins.ph’s mission is to make financial services easily accessible to anyone, including those without a bank account, through their mobile phone. Using Coins.ph, customers have access to a mobile wallet and services such as remittances, mobile air-time, bill payments, transportation providers, and digital currency. Coins.ph is regulated by the Bangko Sentral ng Pilipinas (BSP) and is the only blockchain-backed company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.
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https://www.facebook.com/coinsph
